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T A C K L E

BUILT TO PERFORM
MADE TO GET BIT

Premium TPE Lures with bold action , tough construction, and colors made for the water you fish

Angler fishing from a boat at sunrise on a calm lake.
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20MM

25MM

32MM

F I N D Y O U R N E X T B I T E

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Yellow and green custom fishing Urchin lure on a black background.

TRIPLE THREAT URCHIN

20MM, 25MM, and 32MM.

Orange Crazy Critter centipede-style fishing bait on a black background.

CRAZY CRITTERS

Big movement in a compact profile.

Blue and white speckled custom fishing Urchin lure on a black background.

SHOP ALL COLORS

Natural tones to high visibility.

TENNESSEE ROOTS.
FAMILY BUILT.

Family-owned in Rutherford County, Tennessee.

Local delivery available and nationwide shipping.

Sunset over a tree-lined river with an orange reflection on the water.
Wrapped gift box icon with a ribbon and bow.

FOLLOW. SHARE. GET HOOKED.

Every 100 new Facebook followers unlocks another free Triple Threat Urchin giveaway

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Decorated Christmas tree silhouette with presents underneath.

PREMIUM TPE

Premium TPE Made In The USA

Simple line drawing of a cat face.
Runner silhouetted on a mountain trail at sunset.

LOCAL DELIVERY

Rutherford County local delivery available.

Black-and-white line drawing of a bee.
Line drawing of a woman seated in a chair.

SHIPS NATIONWIDE

Fast, reliable shipping across the US.

FOLLOW THE BITE

Angler holding a large fish caught with a fishing lure.
Angler holding a large fish caught with a green fishing lure.
Angler holding a large bass beside the water.
Hand holding a green fishing lure beside four small fish.
Angler holding a fish caught with a red crawfish-style lure.
Angler holding a largemouth bass caught with a fishing lure.
Black-and-white microphone on a stand.

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